The Journal
Field Notes
Stories behind the brand, the coast, and the clothes.
April 2026
What "Be the Light" Means to Us
More than a tagline — it’s the reason we exist. Here’s the story behind the words on every Solmaris label.
Read MoreMarch 2026
Why "Veteran Owned" Matters
Military service taught discipline, integrity, and the value of doing things right. Here’s how those lessons shaped Solmaris.
Read MoreFebruary 2026
Designing from the Florida Coast
New Smyrna Beach isn’t just where we’re based — it’s the soul of everything we design.
Read MoreJanuary 2026
Our Commitment to Slow Fashion
In a world of fast fashion, we choose to slow down. Here’s why quality over quantity is the only way forward.
Read More